Canadians continue to give to charity, but the landscape is changing. The percentage of tax filers donating to charity fell from 21.9% in 2013 to 16.8% in 2023, even as average annual donations held steady at $654. At the same time, studies show up to 50% of high-net-worth families expect to increase their giving in 2026, highlighting growing opportunities for strategic philanthropy, legacy planning, and tax-efficient charitable giving.